Who needs a white label poker product?

Thinking about launching a poker white label gaming channel? Do you have an excellent brand and are questioning how online gaming fits into your business model? Have you been approached by a poker white label games provider? Effectively here's a checklist of 10 characteristics that your gaming operator ought to present:


When a player comes to your internet site, they want choice, entertainment plus a huge gaming community. Customer really should be able to get a deep pool of player liquidity, ensuring that their customer will usually have the ability to access a game to suit their specifications and their level of skill. They should also be capable of play against players from all over the world. Operators like St Minver, who manage the International Poker Network (Europe's biggest poker network) as well as the International Bingo Network, present access to multi-language bingo, casino, soft games, and sportsbooks.

Tight Regulations

Operators need to have a gaming license. You will find only a couple of countries who regularly give licenses but, you need to make sure that the operator is in possession of a license issued by an extremely regulated authority. Granting online gaming licenses exclusively to only 13 companies, Gibraltar is home to a majority from the largest on the Internet gaming businesses, representing close to 37% with the market place by income. The Gibraltar license is extremely coveted as European governments have begun to restrict marketing to their residents by any on the internet gaming firm outside the EEA. Additionally, the rigors of getting a Gibraltar license stay high. St Minver partners advantage from the company's potential to provide gaming companies that run off essentially the most extremely regarded gaming license without the rigors and the expense.

Poker poker

Tier 1 Banking

Clients and buyers need to call for access to secure banking mechanisms. You ought to guarantee your function using a client that enables you to leverage credit card merchant facilities with at the least two premier banking institutions. Customers should be supplied the potential to utilize mainstream payment mechanisms ( such as Visa, MasterCard, Switch, and Solo), with immediate credit at competitive rates. Competitors with out such banking facilities are currently only capable of supplying niche payment processors, for example, NETeller, which only offers 3-4 days' delayed credit or an immediate credit selection exactly where consumers are charged greater fees.


Operators ought to offer partners using the capability to generate an item which is bespoke to every single partner's brand needs. The operator's suite of games really should enable a tailored item providing to much better cater to certain audience demographics. Moreover, the item offering really should be tailored to comply using the certain look and feel of every partner's brand and website, to develop an atmosphere that is seamless for the finish user.


The operators need to function closely with you as a partner, to offer direct customer communication techniques and tools. The poker white label provider really should have a team of educated CRM experts who bring with each other experience from a variety of leading on the web sites. Partners advantage from the economies of scale gained through the creation of a network. Also, operators like St Minver give partners unique CRM tools on a much more price powerful basis.

Best-of-breed games

The operator ought to develop a highly scalable solution for its poker white label partners. In generating the integrated platform, you ought to be provided the best-of-breed games which are plugged straight into the platform providing clients a special gaming knowledge that is tailored for the individual site's appear and feel.

Stack of chips poker

VIP service team

Your VIP customers really should be given the chance to participate in particular bonus and loyalty programs. The VIP plan ought to be tailored to create loyalty for high consistency players, and offered on an invite-only basis. Those customers who qualify for the VIP plan need to be entitled to obtain money back on all wins and losses incurred in the month. Additionally, they may acquire special gifts at any time which includes flights, upgrades, hotels, and concerts.

24/7 multi-language consumer service.

Operators need to present 24-hour customer service in multi-language. St Minver present service in English, German, Spanish and Turkish (restricted times). Far more importantly, providers really should supply on-line chat help in many languages. Buyer service on three levels: on the web chat, e-mail and telephone are a huge benefit in displaying customers that you can present a secure and secure gaming encounter.

24/7 monitoring for fraud/security

Games and gaming operators really should give genuine time fraud security monitoring. The poker white label games operator ought to have a team of people who actively keep track of the games for scams for example collusion, chip dumping along with other fraudulent behavior. About Casino and Bingo, the company ought to implement the necessary precautionary processes to restrict underage gaming and gaming from non-legal jurisdictions including the US. The organization needs also to comply with ethical gaming principles as set by associations like Gamcare, the market leading player protection association.

Player education

Player education can be a significant portion of obtaining and retaining buyers. The operators need to have the ability to present an established mechanism of player education and tutoring. Networks like St Minver operate an interactive and live chat room poker school for all partners, with considerable rookie player pools. The school is offered to beginners and to those that wish to take their expertise towards the next level. The school is supplied in English, German and Spanish.